Image biography
Image photography is a genre of photography that forms and supports the corporate image of the company with artistic tools. Often this genre is seen as a type of advertising photograph. The tasks and goals of image photography are primarily, image photo is a good and high -quality picture. When interacting with the media, such a photograph is most important, it should attract the attention of the media itself, and then through it and the target audience.
High -quality image photography in a newspaper or magazine makes information when perceiving convincing and significant. Posted by Mori SHTERN Source: Fotoprizer. And in the modern world there is an opinion that if the event was not covered in any newspapers, magazines, or on the Internet and on television, then it was not at all. Such a photograph allows the visualization of the image of a person or company, or goods, etc.
For advertising specialists, it is known that the image is perceived and remembered better than a person than sound. Where is the image photo use?
Image photography is used today everywhere. It accompanies the news, draw up windows and exhibitions, illustrate various articles, apply to familiarize yourself with goods or services during seminars, conferences and other events. When creating all kinds of reports, booklets and articles for newspapers or magazines, as well as advertising without such a photograph, you can’t do without.
Source: Fotoprizer. When striking or pruning the frame, it is important to maintain the meaning of the event, not to lose it, and try to ensure that the main object is located in the center. When shooting goods, it is necessary to photograph it close to a close -up in order to well show its texture, details that emphasize the individuality and distinctive features of this product.
The basic rule of shooting - the photograph should be informative. Regardless of what is the object of the picture of a person or product - the frame must carry information that works for the campaign as a whole. If the frame has an emotional charge, causes certain emotions, whether it excites or pleases, then this, of course, is good and correct. When working with posing people, it is difficult to cause strong emotions, but you can convey the necessary attitude through an interesting expression on the face, facial expressions.
The photograph, which is accompanied by comments, must correspond to the text. Experienced photographers believe that high -quality image pictures should be performed directly, without posing, showing a person at work or other activities. The most popular are pictures that convey movement, emotions. In most cases, a simple “ineffective” background looks the most advantageous, without distracting attention from the survey object itself.
All images in the article were used for information and educational purposes, as well as in order to disclose a creative plan. New photo contours.